Posts tagged in Storytelling Archives - Giant Media

Ad Lingo

What Exactly Is Outstream?

July 27, 2016

The digital advertising industry is one driven by jargon. We all seem to speak a secret language that outsiders can’t understand. The challenge, however, is that the marketing landscape is evolving really, really quickly. Given the speed at which companies in that ad industry are changing, it’s important that we take a step back and […]

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Is Visual Storytelling Right for Your Brand?

May 20, 2016

There’s hardly a shortage of reasons brands should be using infographics, videos and photos as part of their content strategy. The statistics about how users consume visual content in comparison to text are staggering. To summarize, the average person doesn’t spend much time on any given Web page, and they’re able to process imagery much, […]

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