The Advertiser’s Super Bowl Playbook
Laura Apel2019-12-23T16:28:41-06:00Super Bowl ad inventory has sold out on Fox, but your brand can still benefit from the popularity of the event with contextually targeted advertising. VuePlanner® technology identified over 1.7B views of contextually relevant YouTube content during the days leading up to and following last year’s live experience. There were 98M viewers on live TV [...]