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Posts tagged in Video CTAs Archives - Giant Media

3 Pitfalls to Avoid When Planning Your Outstream Campaign

September 15, 2016

If you’re old enough to remember the early days of the commercial Internet, think back to what the advertising landscape looked like. In the late 1990s and early 2000s, ad units were limited to simple banners and animated graphics. Looking for a way to stand out and make an impression among audiences, marketers learned to […]

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Building an Outstream Video Campaign? Know These 3 Stats

June 16, 2016

It’s well known that the digital video ecosystem is undergoing explosive growth. The reason? Unlike the world of mass-market world of television, the digital ecosystem brings a new value proposition to the table: the ability to measure ROI with a high degree of precision. And with programmatic tech, advertisers can ensure they are reaching their […]

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