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4 Reasons Why Outstream Outshines Pre-roll
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4 Reasons Why Outstream Outshines Pre-roll

Todd Wasserman2019-04-12T15:25:15-05:00

Adam Smith died more than two centuries before the advent of digital video, yet the Scottish economist’s invisible hand was on display in the market over the past year or so. As the digital video market exploded, suddenly publishers found that they didn’t have enough ad space to sell. Then the market found a way: [...]

4 Reasons Why Outstream Outshines Pre-rollTodd Wasserman2019-04-12T15:25:15-05:00

Ad Blocking: the Arch Nemesis of Advertising—Or Is It?
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Ad Blocking: the Arch Nemesis of Advertising—Or Is It?

Ritika Puri2019-04-12T15:32:06-05:00

Ad blocking is the arch nemesis of all marketers who are fortunate enough to have a budget for running paid campaigns (talk about making our jobs even more complex than they already are, right?). When we put our consumer hats on, it’s justifiable why this technology exists. Consumers have been dealing with years of scummy [...]

Ad Blocking: the Arch Nemesis of Advertising—Or Is It?Ritika Puri2019-04-12T15:32:06-05:00